Building a robust TV and broadcasting industry in Africa is far from easy, despite a greater demand for content. The accelerated mobile penetration, the arrival DTT FTA bouquets, OTT offerings and Fiber initiatives are paving the way for more operators to join the bandwagon. In this session, we’ll have an overview from various operators on how the TV market could develop in some interesting ways over the next few years.

Public broadcasting plays an important role in Africa, however, with the rapid and radical changes to the broadcasting environment principally brought about by the migration from analogue to digital technologies. We are now witnessing new players entering the TV landscape to complement and compete with existing operators. 

Speakers :

Joe Munene- Managing Director- Broadcast- Standard Media- Kenya

Andrew Hanlon- Chief Executive & MD- TVC Communication- Nigeria

Elias Schulze- Executive Chairman & Co- founder- Kana TV- Ethiopia

Gregory Odutayo- Managing Director- Royal Roots- Nigeria

Public broadcasters in general continue to dominate the national FTA TV market, but are facing many challenges caused by the entry of private television, the continuous development of pay TV, and the need to adapt to digital.  

Speakers:

Nirvana Singh- Manager: Industry Development- SABC TV Content

Charles Mungai- Chief Digital strategist- Kenya Broadcasting Corporation

Fatuma Matulanga- Head of TV Zanzibar- Tanzania Broadcasting Corporation

Botlenyana Mokhele- Councillor- ICASA

The African TV advertising market is still very much underdeveloped, compared to the rest of the world.  This panel will examine the issue from the point of the view of the advertisers.

Speakers :

Myke Mwai- Content Marketing and Brand Development- Startimes Africa

Lynn Madeley- Chief Executive Officer- Havas Worldwide South Africa

Seanice Lojede- Group CEO & Co- Founder- Blu Flamingo Digital

Langa Khanyile- Chocolate Equity Lead Middle East & Africa- Mondelez International

Heidi Nelson- Managing Director- Publicis Communication